Quick Numbers

There are two groups of quick numbers on this sheet. The topmost group is for clicks on buttons outside of Idomoo’s video player (called landing page CTA clicks), and the bottom group is for all events that take place within Idomoo’s video player (called Interactive Events).

To configure your landing page to report CTA clicks to Idomoo’s dashboard, please consult the developer guide for Idomoo’s video player.



Total CTA ClicksTotal clicks on call to action buttons outside of videos.
Total ViewsIdentical to Total Views from the Overview tab. Presented here to provide context for the Click to View Rate below.
Click to View RateThe percentage of viewed videos that have registered at least one CTA click.
Total Interactive ActionsTotal clicks on interactive layers within a video.
Event to View RateThe percentage of viewed videos with at least one interactive action.


On-Sheet Controls

In addition to the global controls pinned to the top of the dashboard, the CTAs & Interactivity tab has a drop-down filter menu pinned to the right hand side of the sheet that allows users to filter interactive visuals by event type.

Users can choose from chapters, placeholder, timeline_event, and timeline_event_cta in any combination. By default, all event types are displayed.



chaptersRegistered clicks on chapter navigation links pinned to the top of the player.
placeholderRegistered clicks on interactive placeholders.

A placeholder is any layer configured in After Effects before the scene is uploaded to Storybuilder.
timeline_eventInteractive events automatically triggered by the user reaching a specific point in a video.
timeline_event_ctaRegistered clicks on buttons added to videos using the “add player action” option in Storybuilder.


Charts and Graphs

Landing Page CTA Clicks Over Time

Displays the number of landing page CTA button clicks grouped by button name on the y-axis according to the click date on the x-axis.



Landing Page CTA Clicks by Storyboard

Displays the number of landing page CTA button clicks grouped by button name on the x-axis according to the value of Storyboard ID on the y-axis. Storyboards are displayed in descending order according to the number of clicks.



Landing Page CTA Clicks

Displays the number of landing page CTA button clicks grouped by button name as a pie chart.



Player Interactivity Events Over Time

Displays the number of interactive events grouped by event name on the y-axis according to the event date on the x-axis.



Player Interactivity Events by Storyboard

Displays the number of interactive events grouped by event name on the x-axis according to the Storyboard ID on the y-axis. Storyboards are displayed in descending order according to the number of events.



Player Interactivity Events

Displays the number of interactive events grouped by event name as a pie chart.