1. The customer CRM system generates a data file containing the end-users personal data.

2. The data file is sent securely to a dedicated SFTP account on the video generation platform.

3. The video platform generates the video files and host them on the video hosting server

4. A file with the personal video URLs (PURL file) is placed in the dedicated SFTP account on the video generation platform.

5. The PURL file is pulled back by the customer system.

6. A distribution system is sending out the links to the video using a designed email and landing page.