What's New

Release Date | March 27th, 2022

Various enhancements have been made to this version of the Analytics Dashboard, including improvements in the speed in which reports are generated and the user interface. For a complete breakdown of the dashboard options and how to generate and share reports, please see the rest of the articles in this section.

Numerical Gaps Between Old And New Analytics

There are intentional gaps between the statistics in the old and the new analytics dashboard and reports. Why are there gaps?

The analytics dashboard that was released on March 27th, calculates views in a different way. While in the older analytics a single session could have lasted any amount of time, as long as the player remained open; the new analytics uses time dependent units, called sessions, to calculate views.

Therefore data derived from views such as Total Views, Unique Views, Engagement Time, View Progress numbers are different from what you are used to.

What is a Session?

A browsing session is a period of continuous interaction with a video being played in the Idomoo player. Five minutes after interaction stops, or if the landing page is closed, the session is over.

Here's an example: if a user is watching a video, pauses it, and switches to a new tab for 3 minutes, returns and clicks play, this is still one session. However, if the user pauses their video and comes back the next day to continue watching, subsequent activity is grouped into a new session.

Therefore, in the old analytics, if a browser window was left open with the Idomoo player for 10 hours, then the customer continued watching the video, that would still be considered a single view. While in the new analytics, this would be two views with different completion rates for each. Other differences can occur, for example, if the long open session spanned a day change.

More information on how we calculate data can be found here.

Accessing Data from Before March 2022

Due to updates in how data is calculated in the dashboard released in March 2022, data from before March 1st, 2022 is only available via raw reports. Information on creating and managing raw reports can be found here.